MAKING A PLAN AND WALKING IT BLINDLY.
The Obsession
Edition - 021
Welcome to The Obsession, glad you're here.
If I'm being honest, I probably spend too much time thinking about the future.
Too much time staring at the end goal and not enough time looking at the steps to get there. It's easy to get caught up in the big picture and forget that you still have to walk.
So here's what has worked for me: making a plan and walking it blindly.
What I mean by that is simple. Make a plan, have some faith that you can figure it out, and just start.
For me, that plan lives in 90-day windows. No more, no less.
The idea isn't new. There's a reason companies operate on quarters. Gino Wickman talks about it in Traction, that goals further out than 90 days tend to fizzle and goals shorter than that don't have enough time to develop. James Clear points out in Atomic Habits that it takes roughly 66 days to build a new habit. The math just works.
So I tried it. And it works.
Here's why.
When you set a long-term goal, it's easy to get overwhelmed by all the steps that need to happen. The goal feels too far away, the path feels unclear, and eventually the whole thing fizzles out.
The 90-day structure changes that. It says: hey, all you have to do is land 10 sales, get to the gym 36 times, increase revenue by 100k, hire 2 people, eat at home 48 times, run 100 miles. That's it. Those are your targets. And each one of those moves you closer to the bigger picture.
The ability to see the finish line makes it easier to start. And being able to reflect and reset four times a year means you're not locked into something that isn't working. You adjust, you set new goals, and you go again.
That's been a game changer for me.
So what are your 90-day goals? Make the plan. Then walk it with blind faith.
THE WEEKLY 3
1) One Question I Asked Myself
Am I spending more time thinking about where I want to go than actually taking the steps to get there?
2) One Idea That Shifted Me
You don't need to see the whole staircase. You just need to see the next 90 days.
3) One Challenge to Take Into Your Week
Write down 3-5 goals you want to hit in the next 90 days. Make them specific. Put a number on them. Then start this week.
